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Company Culture


The Benefits of Purpose-Led Company Cultures

The Benefits of Purpose-Led Company Cultures

Purpose-led Company Cultures What happens when all the people in your organization feel better about the work they do? When they know they’re helping others achieve greater well-being? When they have a shared belief and feel a kindred spirit with their co-workers? For your business, the benefits are multifold. There’s more alignment, engagement, and motivation in play. Collaboration and innovation become more natural and prevalent. So everything runs more smoothly. New ideas are popping up all the time. Blank, confused, and dispirited faces are replaced by purpose-driven looks of determination and smiles of gratification. Your business thrives. If these...
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Embrace Agile Learning and Set Your Business Up For Success

Embrace Agile Learning and Set Your Business Up For Success

Learning as a Competitive Advantage More and more, a workforce’s capacity for learning is becoming a competitive advantage for businesses and brands today. Staying relevant, fresh, innovative, and creative hinges on a culture’s openness to new perspectives, ability to embrace of different ideas, and willingness to take risks. As businesses look for new ways to compete, stay agile, and move business forward amidst new challenges and fast-paced changes, having agile learners leading and fueling your business matters now more than ever. Without Learning, You Risk Losing Relevancy Research has proven that leaders who aren’t able to shift their assumptions...
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Brand, Purpose, Culture: The Triple Threat For Business Right Now

Brand, Purpose, Culture: The Triple Threat For Business Right Now

In Tandem We talk a lot about how businesses today need a strong brand, a clear purpose, and an inspired culture. Each of these brand components are playing a greater role in business success today. Sometimes it appears that if you just have one, you might be able to turn your business around. But this is no longer the case. Without all three – brand, purpose, culture – working together and driving one another, rising to the top is not a possibility. Simply embracing purpose is no longer enough to stand out. Even the most talented people aren’t going...
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How Company Culture Brings Strategy to Life

How Company Culture Brings Strategy to Life

Company Culture and Strategy For many businesses, company culture and strategy exist in two different worlds. They take on separate conversations and are designated separate leadership and separate budgets. And although many executives today realize that both culture and strategy drive their business, they fail to link the relationship between the two. But not grasping how strategy and culture can work together means both become less impactful. More Connected Than You Think There are many misconceptions about what company culture really means and, as a result, what its true value is to a business. Some dismiss culture as an...
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Disruptive Brands: How to Challenge the Status Quo and Succeed

Disruptive Brands: How to Challenge the Status Quo and Succeed

Disruptive Brands Are In We’ve talked some about disruptive brands, why challenging the status quo and presenting information in a fresh way is an important driver of successful businesses today. Millennials value disruption more than any generation before. Many brands and businesses today are thriving because they aren’t afraid to do something new and make a splash. Companies everywhere are trying to figure out how to be the next Uber, AirBnB, or Amazon of their industry – innovating faster than their competition, hiring the most creative people out there, and doing something that’s never been done before. Innovation and...
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The Power of Saying Thank You

The Power of Saying Thank You

’Tis the Season for Thank You The Thanksgiving season is the perfect time to not only reflect on what we’re thankful for, but also, to consider the power of saying ‘thank you’. For businesses, it’s a time to think about how to show appreciation for employees, customers, partners, and stakeholders alike. Caught Up in Business For many reasons, ‘thank you’ isn’t said enough. It’s easy to get wrapped up in daily business obstacles, work dynamics, or simply, an overloaded email box. It’s natural to get sucked into our own business-as-usual worlds. But as a result, many people find themselves...
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