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brand story


Secrets to a Great Employee Brand Story to Recruit Top Talent

Secrets to a Great Employee Brand Story to Recruit Top Talent

Your Employee Brand Is Your Talent Scout There’s a reason that great employees are so often referred to as “talent.” Workers are a dime a dozen, but true expertise is incredibly hard to come by. It’s the thing that propels businesses to their next level of funding, keeps the sales pipeline full, and boosts office morale high in times of unease. No matter how advanced your technology is, people are the backbone of a successful business. Great brands tell stories, and there are few narratives more important than your employee brand story. HR specialists and recruiters have been leading...
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Can Your Brand Tell An Employer Brand Story Like This?

Can Your Brand Tell An Employer Brand Story Like This?

We’re willing to bet that more C-suite bottoms sit on Herman Miller chairs than any other brand chair. We’ll also go as far as to bet that a majority of those well-seated C-suiters would have a hard time telling an employer brand story as compelling and meaningful as Herman Miller’s. As they say in their videos, Herman Miller is more a company you work with, than one you work for. You may say, we just don’t have such a great story to tell. And we would say, “You don’t? Really?” We think you probably do more good than you’re...
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