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c-suite


Today’s CMO: What It Takes to Drive Growth

Today’s CMO: What It Takes to Drive Growth

We work with CMOs every day, developing strategy and positioning businesses to enable growth and build brand strength from within their organizations. We have seen a role shift for CMOs over the past few years and have deep empathy for these leaders as they look to keep pace with an ever changing set of skills – more complex and more digital by the day. Because we have a front row seat of today’s CMO, we see more and more of our clients responsible for delivering both top line revenue and profit. CMOs are not only expected to keep pace with the changing digital landscape, but also...
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Female CEOs We Admire and Why

Female CEOs We Admire and Why

The Gender Gap It’s no secret that gender disparities and inequalities still exist. And gender inequality in the workplace today goes beyond the pay gap. The wage gap has narrowed to less than 5%, but this isn’t enough. 59% of women still feel like they have fewer opportunities because of their gender. 88% of women say they feel as though they are addressed differently than male colleagues. And only 4.2% of CEOs in America’s fortune 500 are women. And as a company with two female CEOs, we are acutely aware of this and believe in closing this gap. We thought it a fit time to celebrate some of...
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Meaningful Leaders                                     Resolution #1 for 2015

Meaningful Leaders Resolution #1 for 2015

Lead by proudly, confidently and passionately proclaiming a new destination for your customers, your employees and your business. Going beyond profit, declare your intention to do well by doing good. Give everyone the answer to their burning question, “Why?”. Why does your business exist? Why is that good? Why does that matter? Interested in learning more about how to create your Purpose Beyond...
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