Successful Leaders for the 21st Century

Why Successful Leaders are Mindful Leaders

To thrive in the 21st century business world, leaders are adding new layers of meaning to their way of doing business.

This white paper interviews a top leader about why the generation of meaning is so integral to modern business by:

  • Demonstrating how “walking the talk” generates meaning
  • Sharing insights on the role of leaders today from Gianpiero Petriglieri, Professor of Leadership and Organization at INSEAD

Emotive Brand white papers are a great way to learn how to make your brand more meaningful. We hope you enjoy the read.