Sara Gaviser Leslie


“In-depth audience research is the foundation of positioning and messaging that sticks. Fortunately, I thrive on this kind of work. I love learning about what makes a business tick, why people do what they do, and then telling a story that conveys this information to internal and external audiences.”

Sara’s driven to get to the compelling story that will motivate customers, funders, and employees to action to every client engagement. This means deep research, big insights, and a keen ability to quickly grasp business models and financial levers.  An expert at identifying a client’s unique value and a talented strategic translator and storyteller, Sara plays a key role in helping our clients articulate a story that fuels engagement and creates alignment all the way down the line.

Before founding her own successful strategic communications consultancy, In Other Words, Sara spent years as an investment analyst. She researched both public and private equities and pitched investment ideas. She’s covered industries varying from retail to telecom billing, to security software. Over the years, Sara has lead engagements for Jive Software, Medallia, Castlight Health, Upwork, Proteus Digital Health, Gladly, Sequoia Capital, Kleiner Perkins, General Catalyst, Clari, Coro, Federated Media, Welltok, and Insprirato.

Wellesley College, BA, Phi Beta Kappa

Columbia Business School, MBA, Concentration in Finance

Honorable Mention, Cicero Speechwriting Award, 2012

Co-Author of NYT Best Seller, Transform: How Leading Companies are Winning with Disruptive Social Technology

Client work: Sia, LinkedIn, Zoom, Proteus Digital Health, Unum, Western Digital