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Creativity: The New Competitive Advantage for Businesses Today

Creativity: The New Competitive Advantage for Businesses Today

The Rising Demand for Creativity at Top Businesses Today Over the last couple of years, top companies have shifted their mindset about creativity and its value. It’s now clear that creativity drives business success today, and brands who want to stay ahead, foster innovation, and stand out in a competitive marketplace need creativity to fuel their business forward. As a result, creative people are more in demand than ever before. However, what it means to be creative is hard to define. It’s a wide spectrum. People stay creative and approach creativity in unique ways. And being consistently...
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